CASE STUDY 01 / CORPORATE BRANDING

Uniphore

Uniphore is an Enterprise-class, AI-native company with a purpose to transform everything that impacts enterprise customers, to propel the planet’s most engaging customer and employee experiences with innovative AI software. My role at Uniphore as Sr. Manager, Creative Services, is something that encompasses all things creative. I am hands-on, creating web experiences, GTM campaign assets, and creative for events and other in-person activations.

Client

Uniphore

Role

Creative Director

Year

2026

Discipline

Corporate Branding

01

The challenge

As Uniphore expanded from conversational AI into a full enterprise AI platform, its creative output had to keep pace across web, campaigns, events and product marketing, without losing one recognizable voice.

As Uniphore expanded from conversational AI into a full enterprise AI platform, its creative output had to keep pace across web, campaigns, events and product marketing—without losing one recognizable voice.

02

The approach

Leading Creative Services, I built a flexible system around the brand’s green gradient language and bold headline typography, then applied it hands-on to the website, GTM campaigns, Nasdaq and Davos activations, and a library of gated content.

Leading Creative Services, I built a flexible system around the brand’s green gradient language and bold headline typography, then applied it hands-on to the website, GTM campaigns, Nasdaq and Davos activations, and a library of gated content.

03

The outcome

A cohesive, AI-native presence that scales from a single email header to a Times Square billboard, giving sales, marketing and events teams one visual language to move faster.

A cohesive, AI-native presence that scales from a single email header to a Times Square billboard, giving sales, marketing and events teams one visual language to move faster.

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